We are Hiring!
We have an exciting new opportunity at Scope for a Regional Account Manager UK - North to join our team!
We are looking for people who can connect their own personal vision and values into some of what we do at Scope.
Our vision as a company is to become a leading force in Eyecare, with people at our core.
Please read below the full job description for the role and if this is something that you would be interested in, please click apply and a member of the Scope team will be in touch regarding your application.
Regional Account Manager UK - North
This position will cover Greater Manchester, Lancashire and South Cumbria, and therefore requires the successful candidate to reside in close proximity to these locations.
The Regional Account Manager (RAM) is responsible for driving sales growth and market penetration across a defined healthcare locality, with a focus on NHS payer stakeholders and healthcare professionals. This role requires deep understanding of NHS structures, commissioning processes, and local patient pathways to effectively position and promote Scope Ophthalmics’ portfolio. The RAM will lead all aspects of the sales cycle, collaborating cross-functionally to deliver business plans, achieve sales targets, and provide outstanding customer engagement. Reporting to Area Sales Manager (ASM).
Key Responsibilities
- Take full ownership and accountability for all commercial activities and stakeholder relationships within the assigned healthcare locality, focusing on both primary and secondary NHS care providers.
- Execute the Infinity sales process end-to-end to ensure consistent, compliant, and effective engagement with customers and stakeholders.
- Achieve or exceed sales targets across the full Scope Ophthalmics portfolio, ensuring strategic focus on priority products including Hylo and branded glaucoma generics.
- Develop and maintain a thorough understanding of the NHS landscape, including Integrated Care Boards (ICBs)/ Local Health Board (LHBs) / Health Boards (HBs), local formularies, and patient pathways relevant to ophthalmology treatments.
- Build strong, trusted relationships with key NHS decision-makers including payers, formulary committees, ophthalmologists, optometrists, pharmacists, and relevant primary care stakeholders.
- Effective use of sales tools, including business analytics, CRM data, ShowPad, and marketing materials to enable data-driven decision making and drive growth across defined healthcare locality.
- Prepare and execute detailed business plans aligned with company objectives and local NHS priorities.
- Collaborate effectively with cross-functional teams (L&D, Commercial, Value & Outcomes, Projects Lead, Medical, Marketing) to ensure a coordinated approach in customer engagement and market development.
- Represent Scope Ophthalmics at local/ regional / national meetings, conferences and forums to enhance brand visibility and influence clinical practice.
- Maintain up-to-date knowledge of competitor activity, NHS policy changes, and market trends to proactively adapt sales strategies.
- Demonstrate Scope’s values and engagement behaviours in all interactions, maintaining a professional, ethical, and customer-focused approach.
Qualifications
- Essential: Educated to degree level or equivalent (preferably in life sciences, healthcare, business, or related field).
- Essential: ABPI qualification
- Desirable: Professional sales or marketing qualification (e.g., CIM).
Specific knowledge, skills and experience
- Extensive experience in pharmaceutical or healthcare sales, ideally within ophthalmology or related specialties.
- Proven track record of achieving or exceeding sales targets in a complex, multi-stakeholder NHS environment.
- Strong knowledge of NHS structures, commissioning pathways, and local formularies, with the ability to navigate complex healthcare settings.
- Ability to interpret and use sales analytics and business intelligence tools to drive decision making.
- Excellent communication, negotiation, and relationship-building skills, capable of influencing at multiple levels within the NHS.
- Ability to influence stakeholders in clinical / therapeutic decision making, as well as portfolio positioning to meet the NHS agenda, influencing cost-effectiveness decision making.
- Strong organisational and time management skills, with the ability to manage a large geographical territory effectively.
- Ability to work independently and as part of a cross-functional team.
- Proficient in digital tools for sales presentations and remote engagement (e.g., ShowPad, CRM systems).
- Flexibility to travel within the assigned locality and attend relevant events.
- A proactive and growth mindset with a customer-centric approach.
Scope provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
