This is Adyen
Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft - making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition.
For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster.
Financial Services & Insurance Commercial Strategy
As Adyen continues to expand and deepen our market presence in Financial Services & Insurance, we are seeking a senior team member to help build and lead our global commercial strategy for this vertical, with a strong focus on our banking licence markets (US, UK & EU). This role will be instrumental in achieving our growth objectives by leveraging a deep understanding of the financial services and insurance landscapes to drive new business acquisition and expand our relationships with existing clients.
Key responsibilities
- Lead the growth, adoption, and usage of Adyen's services within the global Financial Services and Insurance sectors, with a primary focus on significantly increasing our market share and penetration in this priority industry
- In partnership with Product Marketing, shape our go-to-market strategy and positioning for our critical product areas. Communicate this strategy in an actionable way to our global Sales & Account Management and Partnerships organization.
- Partner closely with regional Heads of Sales and their respective vertical teams to execute our Financial Services and Insurance market strategy.
- This includes identifying and targeting key new logos, supporting and leading prospecting efforts, tailoring our established value propositions to address specific prospect needs, and driving the sales process to close deals and increase account penetration.
- Develop and refine our segmentation of the Financial Services and Insurance customer portfolio, identifying opportunities to expand into new sub-verticals, markets, and/or countries, with a focus on high-potential segments. Provide clear prioritization to maximize impact.
- Develop and articulate product-specific value propositions that highlight Adyen's competitive differentiation within the Financial Services and Insurance industries.
- Source and analyse feedback from the global Financial Services and Insurance customer base and internal Sales/Account Management teams to identify product gaps and market opportunities.
- Partner with Product and Compliance teams to prioritise, develop, and launch new solutions that address those opportunities and align with Adyen's vision for the Financial Services and Insurance sectors.
- Develop and maintain internal and external educational materials, collateral, and commercial documentation relevant to the Financial Services and Insurance verticals.
- Externally represent Adyen as a thought leader in the Financial Services sector.
- Partner with Marketing on the global marketing, PR, and event strategy, ensuring alignment with our objectives for growth in the Financial Services and Insurance markets.
- Support commercial efforts in the wider Financial Services industry and the GCS team at large, including converting Financial Services opportunities
Who you are
- A minimum of 5-7 years of experience in a commercial strategy or business consulting role within the technology sector, preferably financial technology, with a strong and demonstrable background in the Financial Services and/or Insurance industry.
- Past experience in both Enterprise and Platform business models is a distinct plus
- Expert knowledge of the Financial Services & Insurance is essential, including a deep understanding of market trends, competitive dynamics, operating models, and regulatory environments.
- Significant experience in successfully working with leading Financial Services and Insurance to drive financial success is required
- Experience working in a global, multi-cultured, fast-paced commercial environment.
- Ability to develop strong relationships, both internally and with strategic customers and partners, including C-level executives at major financial institutions and insurance carriers.
- Clear understanding of the payments and financial sector, as well as financial technologies.
- A strong understanding of strategy development and execution, with a proven ability to drive results.
- Ability to support commercial teams in the field, driving product enablement and maximizing impact. Strong prioritization and communication skills.
- Willingness to travel internationally.
Our Diversity, Equity and Inclusion commitments
Our unique approach is a product of our diverse perspectives. This diversity of backgrounds and cultures is essential in helping us maintain our momentum. Our business and technical challenges are unique, and we need as many different voices as possible to join us in solving them - voices like yours. No matter who you are or where you’re from, we welcome you to be your true self at Adyen.
Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications. Does this sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application!
What’s next?
Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application within 5 business days. Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the role. Learn more about our hiring process here. Don’t be afraid to let us know if you need more flexibility.
Adyen is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status.
All your information will be kept confidential according to EEO guidelines.
What’s next?
Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application within 5 business days. Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the role. Learn more about our hiring process here. Don’t be afraid to let us know if you need more flexibility.
This role can be based out of our Amsterdam, London or New York office. We are an office-first company and value in-person collaboration; we do not offer remote-only roles.

