Senior Marketing Manager (EMEA & APAC)

Posted 8 Days Ago
Be an Early Applicant
Remote
7+ Years Experience
Artificial Intelligence • Big Data • Computer Vision • Machine Learning • Natural Language Processing • Software • Cybersecurity
Dataminr's AI platform detects the earliest signals of high-impact events and emerging risks.
The Role
As a Senior Marketing Manager at Dataminr, you will lead growth marketing efforts in EMEA and APAC markets, customize global campaigns, and optimize activities for business growth. You will collaborate with internal and external teams to develop targeted marketing strategies and nurture programs for high-value accounts in the cybersecurity sector.
Summary Generated by Built In

See yourself at Dataminr

As a Senior Manager of Growth Marketing you'll communicate Dataminr’s value proposition with prospects in EMEA and APAC across government and private sector markets. You will customize global campaigns to enter into new markets and create localized content to support a prospect’s path to purchase. You will make data-driven decisions to optimize activity and support business growth in meaningful, measurable ways.

At Dataminr, we are creating a team of talented builders, creators and visionaries to have a real-world impact on how organizations respond to fast-emerging events as they unfold. We are over 600 talented individuals, spanning seven global offices, united by our passion to use AI for the greater good and be agents of positive change in our company and in our communities.

We offer a competitive benefits package aimed at keeping you healthy and happy:

  • Comprehensive medical, dental and vision insurance plan options for employees domestic partners and their dependents

  • Generous PTO, flexible sick days and remote working options

  • Paid parental leave and family forming benefits

  • Mental health benefits and support

  • Company equity (RSUs) 

At Dataminr, we serve a global community made up of many cultures and strive to reflect the diversity of the world in which we live. We stand for social justice and we lead with empathy. We foster a culture of allyship, standing up for those who face systemic barriers to equality. We actively condemn racism and discrimination in any form. 

We believe our differences give us strength. Our employees are empowered to be their best, authentic selves through various opportunities, such as our robust employee resource group (ERG) network, learning and development funds, and more. 

The opportunity

  • Develop relationships with global campaign leaders, sales, subject matter experts, and sales development leaders to align on marketing strategies and programs 

  • Create plans and programs to target and engage high-value Government, Corporate Security and Cyber Risk prospect accounts throughout the sales funnel in support of revenue targets

  • Design, build, measure and optimize messages, lead generation tactics, and nurture campaigns across all channels (Digital, Email, Web, Events, Mail/Media)

  • Partner with teams within marketing and external agencies to deliver product collateral and thought leadership assets to support demand campaigns

  • Collaborate with Partner Marketing and Events Marketing to maximize use of those channels

What you bring

At Dataminr, we value you for who you are. We encourage you to apply for this role, even if you don't meet every qualification. Our candidates are reviewed on the basis of their skill and potential to succeed.

  • 7+ years marketing experience, including experience in a B2B SaaS marketing role as well as a bachelor's degree in marketing or related field

  • Experience developing, executing, measuring and reporting on best-in-class pipeline generation and nurture programs for Cybersecurity B2B audiences in a Center of Excellence style organization

  • Experience working with limited target audiences or account based marketing

  • Content strategy experience coupled with strong writing and editing skills

  • Ability to act as a project manager for your own campaigns, managing shared services, prioritizing competing projects, and delegating work as well as maintaining consistent pace of marketing activity

  • Experience working with CRM and email tools, such as Salesforce and Hubspot

#LI-SA

#LI-REMOTE

About Dataminr

Dataminr, the world’s leading real-time information discovery platform, delivers the earliest warnings on high-impact events, emerging risks and other critical business information far in advance of other sources. Recognized as one of the world’s leading AI businesses, Dataminr enables faster response, more effective risk mitigation and stronger crisis management for public and private sector organizations spanning global corporations, first responders, NGOs and newsrooms. Most recently valued at $4.1B, Dataminr serves more than two-thirds of the Fortune 50 and half of the Fortune 100 companies and over 650 newsrooms worldwide.

Dataminr is an equal opportunity and affirmative action employer. Individuals seeking employment at Dataminr are considered without regards to race, sex, colour, creed, religion, national origin, age, disability, genetics, marital status, pregnancy, unemployment status, sexual orientation, citizenship status or veteran status.

Dataminr will collect and process your personal data. All personal data will be processed in accordance with Dataminr's data privacy notice available here: https://www.dataminr.com/privacy-policy and applicable data protection laws. By providing your details and applying via our careers website, you acknowledge that you have read our data privacy notice. If you have any queries, please contact the People Team at [email protected] or our Legal department at [email protected].

The Company
HQ: New York , NY
776 Employees
Hybrid Workplace
Year Founded: 2009

What We Do

Dataminr -- long recognized as one of the world’s leading artificial intelligence (AI) startups -- puts real-time AI and public data to work for our customers, generating relevant and actionable alerts for thousands of users working in more than 100 countries for hundreds of client organizations--spanning global corporations, public sector agencies, NGOs, and newsrooms.

As 2020 taught us, the unexpected can occur anywhere, at any time, radically affecting the health and safety of people and business operations. Real-time data is crucial for enhancing organizational agility, sustaining business continuity, and responding with speed and confidence. This is especially true as the landscape of public data sources expands and diversifies, spanning social media, information sensors, blogs, and the deep web.

Dataminr processes billions of data units daily from 100,000+ public information sources in 100+ languages and in multiple formats -- including text, images, video, sound, and public sensor data. We use many different AI/ML techniques and methods such as natural language processing, understanding, and generation; computer vision; audio processing and classification, and anomaly detection on machine-generated data streams. Dataminr continuously trains its AI models on an accumulated 10-year archive of trillions of public data units and over 100 million critical local, national and global events while the company’s numerous AI models are all built, trained, and continuously updated by a team of data scientists, engineers, and researchers.

In alignment with our belief that AI and real-time data should be a force for good, we forged a partnership with the United Nations in 2019, at the AI for Good Summit in Geneva. The partnership equips thousands of UN personnel with Dataminr’s First Alert. The initiative boosts the UN’s utilization of cutting-edge technology and provides their agencies and personnel with the earliest possible indications of emerging crises, accelerating humanitarian response efforts around the world.

Since 2009, Dataminr has brought to market products that our clients find essential to make better-informed decisions, and effectively respond with speed and confidence to risks and opportunities.

Why Work With Us

At Dataminr, we’ve fostered a people-first culture. Seeing the incredible impact of our customers ‘knowing first, and acting faster’ is the main reason why over 90% of our employees said that they're proud to work at Dataminr. Join the team and help the world manage risk in real-time along with 1,000+ talented people across seven offices!

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