SEO/PPC specialist

Posted 12 Days Ago
Remote
Junior
Blockchain • Consulting
The Role
The SEO/PPC specialist will drive search engine performance, manage PPC campaigns, collaborate with teams for content strategies, and utilize data analytics for campaign optimization. Responsibilities include keyword research, establishing PPC initiatives, tracking trends, optimizing campaigns, and reporting performance results.
Summary Generated by Built In

MultiversX is a highly scalable, secure and decentralized blockchain network created to enable radically new applications, for users, businesses, society, and the new metaverse frontier.


Our blockchain architecture is designed from scratch to bring a 1,000-fold cumulative improvement in throughput and execution speed. To achieve this, MultiversX introduces two key innovations: a novel Adaptive State Sharding mechanism, and a Secure Proof of Stake (PoS) algorithm, enabling linear scalability with a fast, efficient, and secure consensus mechanism.


About the Role


MultiversX is seeking a full-time SEO/PPC specialist to join our growing marketing & communications team. The ideal candidate will be responsible for unifying all current content practices to drive search engine rank performance, traffic, engagement, and conversions, while also implementing PPC strategies and take ownership over executing, monitoring, improving, and reporting on all advertising campaigns.


Here’s what you’ll do:

  • Develop and implement specific tactics to drive organic search and page ranking
  • Collaborate with the marketing and communications team to propose relevant topics, approaches and storylines for SEO content
  • Conduct keyword research to optimize existing content and uncover new opportunities
  • Develop and implement PPC campaigns across the leading ad platforms
  • Optimize, analyze, and refine campaigns on an ongoing basis
  • Collaborate with designers to ensure campaign messages align with branding 
  • Monitor competitive landscape and industry trends

Responsibilities:

  • Carry out comprehensive keyword research and develop corresponding tactics
  • Establish and enhance PPC initiatives
  • Determine, track, and examine industry trends
  • Construct a paid search strategy and assign KPIs
  • Efficiently communicate across the company, both internally and with external partners and collaborators
  • Perform regular experiments around keywords and audiences, ad designs, landing pages, and bidding tactics to align with campaign objectives
  • Propose proactive measures to boost website speed and page ranking
  • Relay results of performance and strategic suggestions
  • Spot and exploit emerging opportunities for expansion
  • Engage in innovative thinking to develop new tactics and strategies that drive results
  • Stay updated on industry developments
  • Contribute to projects, process changes, and roll-outs

About you:

  • Minimum 1-2 years of relevant SEO/PPC experience
  • Crypto / blockchain / FinTech industry knowledge and/or experience is essential
  • Strong research and critical thinking skills
  • Hands-on proven track record of running PPC campaigns
  • Experience leveraging data and analytics to uncover insights and trends
  • Solid technical aptitude

What we offer:

  • Flexible working hours.
  • Start-up atmosphere where everybody is agile without being AGILE.
  • The opportunity to create something really meaningful that will be used by millions of people.
  • Competitive salary.
  • Fast, dynamic & unique working environment.

If you’re interested in the role, we’d love to hear from you, even if you don’t feel like you meet everything we’re looking for. 

Top Skills

Ppc
Seo
The Company
145 Employees
On-site Workplace

What We Do

MultiversX is a complete rethinking of public blockchain infrastructure, specifically designed to be secure, efficient, scalable and interoperable. MultiversX’s main contribution rests on two cornerstone building blocks: 1) A genuine Adaptive State Sharding approach: effectively partitioning the chain state into multiple shards, handled in parallel by different participating validators; 2) Secure Proof of Stake consensus mechanism: an improved variation of Proof of Stake (PoS) that ensures long term security and distributed fairness, while eliminating the need for energy intensive PoW algorithms. Our technology is aimed at developers, wide public and enterprises. Developers can use it to create decentralised applications and run smart contracts on our blockchain network. The wide public can use MultiversX as a user-friendly gateway to the digital economy. MultiversX is also attractive for businesses seeking an enterprise solution that can lower (human capital based) costs with benefits such as speed, security and scalability

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