CrowdStrike
Vice President, Marketing Excellence & Transformation, Bay Area (Remote)
As a global leader in cybersecurity, CrowdStrike protects the people, processes and technologies that drive modern organizations. Since 2011, our mission hasn’t changed — we’re here to stop breaches, and we’ve redefined modern security with the world’s most advanced AI-native platform. Our customers span all industries, and they count on CrowdStrike to keep their businesses running, their communities safe and their lives moving forward. We’re also a mission-driven company. We cultivate a culture that gives every CrowdStriker both the flexibility and autonomy to own their careers. We’re always looking to add talented CrowdStrikers to the team who have limitless passion, a relentless focus on innovation and a fanatical commitment to our customers, our community and each other. Ready to join a mission that matters? The future of cybersecurity starts with you.
About the Role:
The Vice President, Marketing Excellence & Transformation is a strategic leader responsible for driving the evolution of CrowdStrike’s global marketing organization through data-driven insight, cross-functional planning, and AI-powered transformation. A direct report to the Chief Marketing Officer, this global role will serve as a Marketing Center of Excellence to define and operationalize the strategic frameworks, tools, and processes that accelerate go-to-market performance, combine brand-to-demand execution, and enable marketing excellence across the portfolio.
The Vice President, Marketing Excellence & Transformation is a strategic leader responsible for driving the evolution of CrowdStrike’s global marketing organization through data-driven insight, cross-functional planning, and AI-powered transformation. A direct report to the Chief Marketing Officer, this global role will serve as a Marketing Center of Excellence to define and operationalize the strategic frameworks, tools, and processes that accelerate go-to-market performance, unify brand-to-demand execution, and enable marketing excellence across the portfolio.
Location: San Francisco Bay Area (preferred)
What You'll Do:
Strategic Planning & Frameworks
Lead annual and quarterly marketing planning processes (AOP, EQBR, BOD) to align marketing objectives with corporate growth priorities.
Build and evolve cross-portfolio frameworks that connect brand, demand generation, campaigns, and launch strategies.
Develop and manage a 3-year roadmap to guide marketing transformation and capability development.
Insights & Analytics
Lead the development and analysis of marketing KPIs, ROI dashboards, and performance insights that inform decision-making.
Lead Voice of the Customer programs and platform strategies that drive “land and expand” motions.
Partner with finance and operations to ensure marketing investments are optimized for impact and efficiency.
AI Innovation & Transformation
Champion the adoption of AI and advanced analytics to modernize marketing processes, personalization, and measurement.
Lead change management initiatives focused on upskilling teams, reimagining workflows, and integrating new technologies.
Serve as the executive sponsor for AI transformation within marketing — ensuring alignment to CrowdStrike’s broader innovation strategy.
Strategic Initiatives & Operational Integration
Act as an incubator for new marketing programs, pilots, and innovation initiatives.
Drive operational excellence and integration across M&A activities, ensuring seamless marketing alignment post-acquisition.
Establish governance and process frameworks to improve efficiency, agility, and collaboration across global marketing.
Cross-Marketing Enablement & Culture
Lead internal marketing communications to strengthen alignment, transparency, and engagement.
Partner with the CMO and HR to drive marketing career and skills development programs.
Foster a culture of innovation, and continuous improvement across all levels of the marketing organization.
What You'll Need:
15+ years of progressive marketing leadership experience, including 5+ years in a strategic or transformation-focused role. Prior CMO experience is a plus.
Proven ability to lead cross-functional strategy, planning, and operational excellence in a high-growth global organization. Highly collaborative and able to connect dots across marketing functions and cross-functional teams.
Deep expertise in marketing analytics, performance measurement, and an intellectual curiosity to chart the course and lead AI-driven marketing transformation.
Exceptional leadership, communication, and change management skills.
Experience within B2B high performance organizations across cybersecurity, SaaS, or enterprise technology strongly preferred.
CrowdStrike, Inc. is committed to equal pay for equal work in its compensation practices. The base salary range for this position in the U.S. is $280,000.00 - 325,000.00 per year + variable/incentive compensation + equity + benefits. A candidate’s salary is determined by various factors including, but not limited to, relevant work experience, skills, certifications and location.
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Benefits of Working at CrowdStrike:
Remote-friendly and flexible work culture
Market leader in compensation and equity awards
Comprehensive physical and mental wellness programs
Competitive vacation and holidays for recharge
Paid parental and adoption leaves
Professional development opportunities for all employees regardless of level or role
Employee Networks, geographic neighborhood groups, and volunteer opportunities to build connections
Vibrant office culture with world class amenities
Great Place to Work Certified™ across the globe
CrowdStrike is proud to be an equal opportunity employer. We are committed to fostering a culture of belonging where everyone is valued for who they are and empowered to succeed. We support veterans and individuals with disabilities through our affirmative action program.
CrowdStrike is committed to providing equal employment opportunity for all employees and applicants for employment. The Company does not discriminate in employment opportunities or practices on the basis of race, color, creed, ethnicity, religion, sex (including pregnancy or pregnancy-related medical conditions), sexual orientation, gender identity, marital or family status, veteran status, age, national origin, ancestry, physical disability (including HIV and AIDS), mental disability, medical condition, genetic information, membership or activity in a local human rights commission, status with regard to public assistance, or any other characteristic protected by law. We base all employment decisions--including recruitment, selection, training, compensation, benefits, discipline, promotions, transfers, lay-offs, return from lay-off, terminations and social/recreational programs--on valid job requirements.
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For detailed information about the U.S. benefits package, please click here.
